SHARING AMERICA'S TECH NEWS FROM THE VALLEY TO THE ALLEY
by PiaTalwar, courtesy Design&Trend
Southwest Airlines is allowing fliers to watch TV for free through the carrier’s Wi-Fi enabled planes from their personal devices such as iPod, iPhones, iPads and most other Internet-ready products.
The “TV Flies Free” is provided by Dish network offering customers 14 live channels and 75 on-demand shows.
This benefits Dish as they will be able to include advertisements in the content throughout the flight.
“Southwest Airlines continues to innovate and evolve our on-board customer experience,” said Kevin Krone, Southwest’s Chief Marketing Officer in USA Today report. “We started with Wi-Fi and now have expanded to television. This new offer puts free television in the hands of our customers.”
Director of data for RouteHappy.com, John Walton said that Southwest is the first airline to combine live TV and wireless streaming to personal devices. “The trick will be keeping people happy once their device’s batteries run down – or stopping the batteries from running down with at-gate and on-board power,” stated Walton.
Thank you, TiA